This piece has been in the works for over a year and I am happy to finally announce my latest collaboration with G-Shock!

This watch is inspired by my love for gold! I also wanted to create a timepiece that represented young entrepreneurials, since a luxury watch is traditionally worn by business men. While those luxe watches are cool and all, I wanted something that represented our world, style and aesthetic!

The watch is available at VIOLETTENEWYORK.COM and retails for 160$.

You also receive a FREE TSHIRT with my half naked mug on it! Who can argue with that?