You guys! I’ve been quietly working on my partnership with Puma Premium since the Summer of 2013. It was hard to keep it all a secret, but almost a year and a half later – I have completed 17 pieces of apparel and 9 pairs of shoes for Spring Summer 15. All of which will be revealed in the next few days and will go on sale at select retailers on February 28th.
In honor of the collection, I wanted to share it with the world in a very special way – so…I decided on a fashion show. Since the collection is heavily inspired by New York City, 80’s BBOY Culture and 90’s ALTERNA Style (I think I made that word up) – I needed every ounce of it to feel like all those elements.
The location was WEBSTER HALL, one of the oldest institutions and landmarks in NYC. The show took place in the GRAND BALLROOM, which has the most insane history.
The models walking were friends and COOL DOWNTOWN KIDS: Brandee Brown, Kim Matulova, Ninaga, Chynna, Luka Sabbat, Jarlos & Ade. And an insane soundtrack by DJ Wonder!
Rehearsal!
John Tuite
Carlos Santolalla
John Tuite
Luka Sabbat
“Jarlos”
One of my favorite downtown New York Legends and Friends, Clayton Patterson.
Ruth Gruca
Clayton Patterson, Me and KK aka Kunle Martins aka Earsnot!
George Wayne and Guest.
Christelle De Castro & Oscar Sanchez on his birthday!
Ade Oyeyemi
Chynna Rogers
Jacky Tang and Mel Ottenberg (I was SO stoked that he and Adam Selman came)
Adam Selman, Mel Ottenberg, Oscar 1992 & Josh Madden
Dee & Ricky
Kunle Martins aka Earsnot kicked off the show!
Crazy Legs of Rock Steady Crew battling Junior Jiggz of Supreme Beings
Show finale!
Post Show! Thanks to Moët for sponsoring!
Ian Bradley Stylist & Tai Lotson Makeup Artist!
Kim Matulova
Brandee Brown
ASAP Nast, Angelo Baque, ASAP Rocky, ASAP Bari and Chynna
Elle Clay & Me
Kaitlin “Baby Kait” Felton
Elle Clay, Young Scoozle and Me. 
I am so excited to finally debut this collection.
Did you get to watch the live stream on Revolt TV last night? Hope you enjoyed it!
