Check out this gorgeous film that my friend Stephane Ashpool from Paris initiated! I love how certain things like basketball are universal despite race, language, religion, sex and age.

*STEPHANE ASHPOOL & VASHTIE (October 2007, Amsterdam – in front of Patta)

Pigalle Paris _ Nike Stadium / ‘BARBES BASKETBALL’ from PIGALLE PARIS on Vimeo.

Pigalle Paris has set up the ‘AMATEUR BASKETBALL’ project. The aim of which is to support basketball teams having a strong sporting and social background.

For their first initiative Pigalle Paris has chosen their local team Goutte d’Or Basket Ball, from nearby Barbès, to remake their outfits. This team which hasn’t stopped moving up in the rankings now has first class sports equipment as well as a well defined graphic identity.

Stephane Ashpool ( Pain O chokolat / Pigalle ) who initiated the project, has collaborated with the Dutch film maker Paul Geusbroek ( Cake Film ) on a video made in Barbès which documents the unique energy of this multiracial neighbourhood.

For the initial project Pigalle Paris has been powered by Nike Stadium Paris and Nike Bowery New York.

Big Thanks : Team Barbes, Jessica Boukris, Julien Cahn, Heron Preston, Massaer N’diaye, Christopher Isenberg, Piero Preitano, Nicolas Choyé.

Director: Paul Geusebroek
Cinematographer: Menno Mans
Creative Consultant: Stéphane Ashpool
Procuder: Marc Madeleyn @ Cake Amsterdam
Editor: Rigel Kilston
Sounddesign: Niels de Otter @ Audentity (NL)
Coloring: Joppo @ De Grot (NL)

pigalleparis.fr/
nikestadiums.com/
cakefilm.nl/